Mood Media Brand Guidelines

Mood Media Brand Guidelines refresh and brand cheat sheet. Mood updated visual brand design and the copy for their mission, vision and company values. We needed to completely redesign and approach the guidelines according to the updated visual design and copy style. A brand cheat sheet was built to provide a quick go-to for anyone dealing with presentations, proposals, etc.

Role in Project: Creative Director, designer

back to category

Brand Guidelines

Brand Cheat Sheet

Project Scope

Creative Direction



Layout Design



Visual Brand Definition

Related Projects

Mood Media Website Design System

Mood Media website redesign. The assignment required wireframing, template development, front-end web design and page creation of over 120 pages. All 500+ pages on the website were updated in less than 24 months to match the updated branding of the company. Role in...

Mood Mega Menu Design & Development

Mood Media mega menu prototype, design, wire-framing and development. The menu was developed alongside an additional 120+ pages over a 6-month period, in order to move the user from homepage through relevant content and finally conversion at an optimized pace. Role in...

Mood Email Design System

Email design system for Mood Media that was developed to capture every sales point and implemented across all external email campaigns, developed and optimized in Salesforce's Account Engagement. The focus was to create a scalable system of email design to make...